As part of our project we decided that within the group we would put together a window display that would be featured in the reception area of our college. This was to show that the design idea that we had come up with as a group was actually feasible and could be carried out. As the social media campaign idea mainly revolved around butterflies we thought it would be a great idea to feature these in the window display. Using the origami butterflies which were on the social media site we constructed a number of butterflies but with a diverse twist. We decided to make them from magazines which worked well with the idea of people being brainwashed by media and feeling pressure to look a certain way. It also worked well as the fact the Body Shop are considered to be quite an ethical brand the reusing of magazines would fit in perfectly with this, then after the display featured had been finished the magazine butterflies could be recycled again. Below is an image of some of the magazine butterflies that were made.
The idea behind the window display is that it would feature a sort of curtain of butterflies strung up from the ceiling, as a team we had discussed and looked at a range of sources to analyse how this could be done. Below is just a few of the displays I looked at and the different styles of butterflies that could be made.
goorigami (2012) Origami Butterfly [online] Available at:[Accessed 6th January 2014]
Origami Spirit (2011) Swallowtail Butterfly [online] Available at:[Accessed 6th January 2014]
Pinterest (no date) Pinterest [online] Available at:[Accessed 6th January 2014]